Seriously...Free Flower Delivery?

Free delivery is just a marketing ploy.

Because it seems like a great deal...but it's not.

WOW! No delivery charge when sending out flowers, gourmet food baskets, balloons or fruit baskets anywhere in Canada...nice try...

But is "free" really "free"?

Think about it.

What does it take to make a flower delivery in Canada?

• a driver's wages & benefits
• gas & oil for the vehicle
• vehicle repairs & maintenance
• insurance
• a GPS system so they know where the heck they're going

...and the last time I checked, these costs are going up all the time. With gas, sometimes 2 or 3 times in the same day.

So how can it be free?

Some of our deliveries are out in the "boonies". There's no chance that there are 3 or 4 deliveries to the same area. It might be a half an hour to the destination, and another half hour back to the delivery centre.

An hour round trip, for free?

At Simon Says Roses, we've tried to average our costs by charging a flat $9.99 delivery fee...which we haven't changed in the last 5 years. One some orders we make money, and some we don't.

But free?

NOT GOING TO HAPPEN!

So if you see a competitor offering free delivery...know that their delivery costs are being paid for in other areas...and it might be in the value of the flowers in the arrangement, or the price was inflated to begin with!